Grasping a Global View of Smartphone Diffusion: An Analysis from a Global Smartphone Study

نویسنده

  • Masao Kakihara
چکیده

The situation around smartphone diffusion and usage is not consistent across the world at all. The diffusion of smartphones is influenced by many socio-economic factors in complex and dynamic ways. This paper addresses the current status of smartphone users in the world by analysing a large-scale smartphone user study to highlight particular clusters in terms of smartphone diffusion into our social lives. Then it sheds a light on some distinctive countries, e.g. Japan and Singapore by exploring some cultural dispositions for smartphone adoption in the society.

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تاریخ انتشار 2014